MARKETING PRODUCTION SPECIALIST

Part-time San Francisco Marketing

 

Coconut Peel is hiring a Marketing Production Specialist  in San Francisco. This position will work in collaboration with product, brand and other internal stakeholders and is responsible for the production of all customer-facing communication. This role will be responsible for crafting and testing email content and will assist in the development of complete lifecycle campaigns. This role is an integral part of the Engagement Marketing.

 

RESPONSIBILITIES

  • Lead day-to-day production of passenger email campaigns including creative review, revisions and approvals
  • Optimize email communication with best-practices to increase opens and click-thrus
  • Provide QA and testing for all campaigns prior to deployment
  • Manage on-going reporting for email campaign performance
  • Work with Product, Brand and User Experience to maintain design templates

REQUIREMENTS

  • 1+ years of digital design experience (web, emails)
  • Ability to create mobile-optimized emails using CSS/HTML
  • Understanding of marketing automation systems and ability to execute campaigns through these systems (Exact Target, Marketo, Eloqua etc.)
  • Highly organized, outstanding attention to detail

BONUS POINTS

  • Hands-on experience executing email campaigns, including promotional, lifecycle, transactional
  • Proficiency with Photoshop, Illustrator or other design software
  • Firm understanding of CAN-SPAM requirements and inbox deliverability best practices

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